Quick Answer: The Brick sells futons and sofa beds across Canada with 200+ locations and financing options. However, many shoppers find better long-term value with a proper mattress from a local retailer.
Brad, Owner, 40+ years of experience: "We have been helping Brantford families sleep better since 1997. Every customer gets personal attention, honest advice, and the kind of follow-up service you just do not get from big box stores."
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What The Brick Offers for Futons
The Brick began in 1971 when three brothers opened a single furniture store in downtown Edmonton, Alberta. What started as a local operation grew into a national chain with over 200 locations across Canada. In 2012, Leon's Furniture acquired The Brick, creating one of the largest furniture retail conglomerates in the country. Today, when you search for "the brick futon," you find pages of klik klak sofa beds, linen-look frames, and financing promotions promising zero percent interest with zero down.
Their futon selection focuses on dual-purpose furniture. The klik klak mechanism allows the back to fold flat for sleeping and upright for seating. Prices typically range from $400 to $800 for standard models, with occasional sales bringing entry-level options closer to $300. For apartment dwellers, students, or anyone furnishing a guest room on a tight timeline, The Brick offers immediate availability and familiar branding.
But the convenience of shopping at a national chain comes with trade-offs that become apparent only after purchase. The financing that seems helpful at checkout can obscure the true cost. The warranty that sounds comprehensive often proves difficult to use. And the futon that seemed like a practical compromise may become a daily reminder of false economy.
The Local Furniture Landscape
Brantford sits between two worlds when it comes to furniture shopping. To the east, Hamilton and the GTA offer every big box option imaginable, including multiple Brick locations. To the west, smaller communities like Paris and Simcoe have limited selection. This geography sends many Brantford shoppers toward the familiar names with the big advertising budgets. But familiarity does not equal quality, and the drive to a chain store often bypasses better options closer to home.
The Financing Trap: What 0% Actually Costs
The Brick markets heavily on financing. Their Flexiticard offers zero percent interest, zero down payment, and flexible payment terms. The messaging is designed to remove the friction from purchase decisions. Why wait when you can take it home today and pay over time?
This approach has a psychological effect. A $600 futon becomes $50 per month. The monthly figure feels manageable, almost trivial. The total cost fades into the background. But the total cost is what matters, because that futon will need replacement sooner than you think.
Consider the mathematics that The Brick does not include in their marketing. A typical futon mattress maintains comfortable support for three to five years with regular use. At $600, that is $120 to $200 per year of service. A proper mattress, by contrast, regularly delivers eight to twelve years. The Restonic ComfortCare at $1,619 for a queen breaks down to $94 to $141 per year. The "more expensive" option actually costs less over time while delivering superior sleep quality throughout.
The financing also creates a hidden risk. When you stretch payments across months or years for a product with a short lifespan, you may still be paying for the futon after it has become uncomfortable. This is the trap that zero percent financing obscures. The easy monthly payment outlasts the product's usefulness.
The Sleep Quality Cost
Poor sleep has quantifiable effects on health and productivity. Chronic sleep disruption affects mood regulation, immune function, and cognitive performance. While no mattress can guarantee perfect sleep, the difference between adequate support and compromised support becomes measurable over time. A futon thin enough to fold cannot distribute body weight across the surface area needed for proper spinal alignment. The result is morning stiffness, pressure point discomfort, and the gradual accumulation of sleep debt. The true cost of that $600 futon includes days of reduced functioning that do not appear on any receipt.
The Accountability Gap at Big Box Stores
There is a pattern in reviews of large furniture retailers that should concern anyone considering a significant purchase. The complaint is not usually about the product alone. It is about what happens when something goes wrong.
A verified Trustpilot review from December 2025 describes a common experience: "I paid in full for a kitchen set... delivery was scheduled for December 20th but was cancelled due to cold weather. They did not inform me... they sold my chairs and put me on the waiting list again!!" Another review from the same month states: "Sold faulty products, then pushed a warranty they refuse to honor."
The recurring theme is accountability fragmentation. When you purchase from a chain with hundreds of locations, your relationship is with the corporation, not with any individual. The salesperson who helped you works on commission and may have moved to a different department. The delivery team is contracted. The warranty is administered by a separate company. When problems arise, you enter a maze of phone trees and departments that direct you to each other in circles.
One review captures this dynamic precisely: "I contacted The Brick to enquire and they directed me to their extended warranty provider who directed me back to the Brick." The customer is left navigating between entities, each claiming the issue belongs to the other. This is the structural reality of buying from a corporation with annual revenues measured in billions. You are one transaction among millions.
It is difficult to say whether every Brick location operates this way. Individual stores may have staff who genuinely care and systems that function smoothly. But the review patterns suggest that when the corporate structure fails, customers have limited recourse. The scale that enables low prices and wide selection also creates distance between the buyer and anyone with authority to resolve problems.
Why a Real Mattress Makes More Sense
The appeal of a futon is situational. If you need a piece of furniture that serves as seating most of the time and occasional guest bedding, a futon fills that role adequately. But many shoppers who search for "the brick futon" are not looking for occasional guest accommodation. They are looking for their own bed, their primary sleep surface, and they are considering a futon because the price seems accessible.
This is a category error with physical consequences. Your bed is where you spend roughly one-third of your life. The quality of that time affects everything else. A futon designed to fold cannot include the coil systems, comfort layers, and edge support that make a proper mattress effective. The thin profile that enables the klik klak mechanism limits what the product can deliver.
The difference becomes apparent after a few months of daily use. The foam layers compress. The folding mechanism develops play. The surface that seemed acceptable in the showroom becomes a source of morning back pain. You find yourself adding mattress toppers, rotating cushions, and eventually shopping for a replacement while still within the payment period of the original purchase.
A real mattress, purchased from a retailer who understands the product and stands behind it, eliminates this cycle. The Restonic ComfortCare at $1,619 features 1,222 individually wrapped coils. Each coil responds independently to your body's contours. The 12-inch profile allows proper layering of support and comfort materials. The construction is designed for eight to ten years of daily use, not three to five.
The comparison is not between a $600 futon and a $3,000 luxury mattress. It is between a $600 futon that lasts four years and a $1,125 mattress that lasts ten. The annual cost favours the proper mattress. The daily comfort difference is substantial. And the relationship with a local retailer provides recourse if anything goes wrong.
The Cozy Guest Room Alternative
If you genuinely need flexible furniture for a guest room that doubles as an office or study, consider alternatives to the futon. A daybed with a proper twin mattress provides seating by day and real support by night. A trundle bed stores a second mattress underneath for occasional guests. These solutions cost more upfront than a futon but deliver actual comfort when guests arrive. The frustration of hosting someone on a sagging futon mattress outweighs the savings for most homeowners. We can help you find space-efficient solutions that do not compromise on sleep quality.
Restonic Alternatives at Mattress Miracle
For shoppers considering The Brick futon but wanting better value, our Restonic lineup offers specific alternatives with construction details that justify the investment.
The Restonic ComfortCare at $1,619 for a queen is our primary recommendation for those leaving the futon market. With 1,222 individually wrapped coils, it provides the responsive support that folding furniture cannot achieve. The coil system conforms to your body while maintaining spinal alignment. Brad recommends this model frequently to customers who initially shopped for futons based on price alone, then reconsidered when they understood the lifespan mathematics.
For those who need a firmer surface, the ComfortCare Dalton offers the same 1,222 coil count with a firmer comfort layer. The Albany variant provides a plusher feel with identical support infrastructure. Both models feature the quality construction that has defined Restonic since 1938.
Moving up the line, the Revive Reflections ET at $2,395 for a queen offers a flippable dual-sided design. This extends usable lifespan significantly by allowing you to rotate and flip the mattress, distributing wear across both surfaces. The 1,200 coil count and Joma Wool quilt layer provide temperature regulation that foam-dominant futons cannot match.
For customers who specifically want natural materials, the Luxury Silk & Wool at $2,395 features 884 zoned pocket coils with genuine silk and wool comfort layers. Unlike futons that claim natural materials but use minimal amounts for marketing effect, this mattress incorporates substantial natural fibres throughout its construction.
At the premium tier, the Revive Tiffany Rose and Jasmine at $2,995 and the Revive St Charles and Elizabeth at $3,150 represent the top of our lineup. These models feature Talalay Copper Latex and 1,188 coils, competing directly with premium offerings from any national chain while providing the local service advantage.
| Feature | The Brick Futon (Typical) | Restonic ComfortCare |
|---|---|---|
| Support System | Foam/cotton layers | 1,222 individually wrapped coils |
| Thickness | 6-8 inches | 12+ inches |
| Expected Lifespan | 3-5 years | 8-12 years |
| Queen Price | $500-$800 | $1,125 |
| Financing Available | Yes (Flexiticard) | Shop Pay online only |
| Who You Call with Issues | Corporate call centre | Brad, Dorothy, or Talia directly |
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Frequently Asked Questions
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We are a family-owned mattress store in Brantford, helping our community sleep better since 1997. Come try mattresses in person and get honest, no-pressure advice.
441 1/2 West Street, Brantford, Ontario
Call 519-770-0001Does The Brick have good quality futons?
The Brick sells futons that serve their purpose as dual-purpose furniture for occasional use. However, for daily sleeping, the thin profile and folding mechanism create limitations that affect long-term comfort. The foam and cotton construction compresses faster than coil-based mattresses. For a primary bed, a proper mattress from Restonic or another quality manufacturer typically delivers better value over time despite the higher upfront cost.
Is The Brick's 0% financing a good deal?
Zero percent financing can make a purchase more manageable month-to-month, but it should not drive the decision. Consider the total cost and expected lifespan of the product. If you are financing a futon that will need replacement in four years, you may still be making payments on furniture you no longer use. A mattress that costs more upfront but lasts twice as long often works out to lower annual cost. We recommend deciding based on product quality first, then considering payment options second.
What mattress can I get for the price of a Brick futon?
For roughly the cost of a mid-range Brick futon ($600-$800), you are close to the entry point of our Restonic ComfortCare at $1,619 for a queen. The difference in annual cost is minimal when you factor in lifespan. The ComfortCare delivers 1,222 individually wrapped coils, professional construction, and the support your body needs for daily sleep. We also carry options at various price points and can help you find the right fit for your budget.
Does Mattress Miracle offer delivery to Hamilton and Burlington?
Yes, we provide white glove delivery throughout the Hamilton and Burlington areas as well as across Southern Ontario. This includes Toronto, Mississauga, Oakville, Kitchener, Waterloo, Guelph, Cambridge, St. Catharines, Niagara Falls, London, Barrie, and Oshawa. Our delivery team carries the mattress into your bedroom, sets it up, and removes packaging. Delivery costs vary by distance from our Brantford location. Call us at (519) 770-0001 for a quote to your specific address.
Why buy from a local store instead of The Brick?
The primary difference is accountability. When you buy from Mattress Miracle, you work with Brad, Dorothy, or Talia directly. If you have a question, concern, or issue, you reach the same person who helped you select your mattress. There is no call centre, no department transfer, no passing between corporate entities. We have served Brantford since 1997, and our reputation depends on every customer interaction. The Brick's scale offers convenience, but that scale also creates distance between you and anyone with authority to resolve problems.
Visit Our Brantford Showroom
Mattress Miracle
441 1/2 West Street, Brantford
Phone: (519) 770-0001
Hours: Mon-Wed 10-6, Thu-Fri 10-7, Sat 10-5, Sun 12-4
Our team has 38 years of experience helping customers find the right sleep solution. Call ahead or walk in any day of the week.
Visit Our Brantford Showroom
We are located at 441½ West Street in downtown Brantford. Free parking available. Our team does not work on commission, so you get honest advice based on your needs.
Mattress Miracle , 441½ West Street, Brantford, ON · (519) 770-0001
Hours: Monday–Wednesday 10am–6pm, Thursday–Friday 10am–7pm, Saturday 10am–5pm, Sunday 12pm–4pm.